Campaigns
- Daily budget
- Lifetime budget
- Status
- Bidding strategy
- Target CPA
What Aliveo can action
Insights become reviewable changes across every level of your account — prepared by agents, approved by your team.
Ad Groups
- Default bid
- Status
- CPA goal
Keywords
- Keyword bid
- Keyword status
- New keyword creation
Negative Keywords
- Campaign negatives
- Ad-group negatives
- Exact or broad match
Actioning is deepest on Apple Search Ads today — see platform coverage for every channel.
Ask for the optimization. Review the changes. Apply.
Describe the optimization in plain English — Aliveo finds the matching campaigns, ad groups, and keywords, and prepares an editable action table.
“Pause all keywords with zero installs and more than $50 spend in the last 30 days.”
“Reduce the daily budget by 20% for my two highest-CPA campaigns.”
“Increase the bid by 15% on the top 5 keywords by conversion rate.”
“Switch the top 2 campaigns by spend to MAX_CONVERSIONS with a $12 target CPA.”
Go beyond routine optimizations
The same review-and-approve workflow powers more advanced strategies — built with your team and tuned to your accounts.
Keyword Cleanup
Find high-spend, low-output keywords and pause or reduce bids — wasted-spend hygiene on autopilot.
Localization
Adapt keywords, creatives, and bids per storefront, language, and region.
Cross-Channel Keyword Intelligence
Carry learnings across Google, Apple Search Ads, and Meta to inform bids and expansions.
Campaign Structuring
Restructure campaigns and ad groups to match best practices and your goals.
Algorithmic Bidding
Goal-based bid policies tuned to your CPI, CPA, or ROAS targets — beyond native automation.
Pacing Management
Detect over- and under-pacing and propose budget adjustments before the month gets away.
Every applied change, on the record
Approval decides what goes live. The Action Log is what happens next — one ledger for every change an Agent or a teammate applied, across every account your team manages.
Recorded on every row
- Who
- What changed
- Which account
- When (UTC)
- Agent or chat
- Before → after
- Applied vs. failed
- Measured impact
AI speed. Marketer control.
Built for control, not black-box automation
Every proposed change is shown before execution, editable by your team, and validated against platform rules. Once applied, it lands in the Action Log with the person, the Agent, and the values before and after — scored later on whether it worked, and reversible if it didn’t. Aliveo can surface insights and prepare campaign changes, but your team decides what gets applied.
- Review proposed changes before applying
- Edit proposed values directly
- Select which rows to apply
- Validate changes against platform rules
- Every applied change written to the Action Log
- Roll back any action, with the rollback logged too
Live Demo
See Aliveo action a campaign optimization live
In 30 minutes, we'll show how Aliveo finds an optimization opportunity, creates a reviewable action table, validates proposed changes, and applies approved updates.
- Budget and bid optimization
- Keyword and negative keyword management
- Pacing and wasted-spend workflows
- Human approval and change logs
You'll also learn about
• Fast onboarding
• Data correctness guarantees
• Data security provisions
Book a Demo
30 minutes. No slide deck.